Apeer Professional is the application that enables individuals to enter into an instant multi-user, participatory exchange where all parties can share and simultaneously hear music, view photos, and see videos in real time over the internet - all in one window. With built-in voice and chat, it also provides conversational tools.

On the design of their web site, Apeer Inc. worked with Clutch Creative of Austin, TX. Clutch Creative was tasked with building a clean and simple site for Apeer that captures the essence of its application. A site that represents connectedness, real-time media sharing, and Apeer's simple and intuitive interface has been built by Clutch. The homepage design features an interactive simulation of the Apeer application. A movie within the simulation provides, in addition to the ability to drag and drop media into the Apeer window, an overview of the Apeer application.

Apeer executives and Clutch designers, throughout the design project, used the Apeer Professional instant media application to communicate, share comps and view incremental design elements. Now, the company's objective of bringing the all-in-one group communication and collaboration application for digital media to communication-centric organizations throughout the world is supported online with a unique interactive experience. At http://www.apeer.com is located the new web site.

Clutch Creative, Jason Sugawa, declared: "Communication is vitally important in the design process and using the Apeer application to simultaneously view and exchange files while working on the Apeer site was remarkable." Jason adds: "It opened the lines of communication between client and developer to quickly and effectively answer important questions and facilitate prompt decision-making. With Apeer, it was easy to ensure that the other party fully understood what was being communicated."

"Using our own application while creating Apeer.com was an amazing experience for us. Not only did we get some great feedback from the Clutch Creative team on Apeer Professional, but we also were able to validate our value proposition about saving time and making better decisions during the creative process," stated VP of Sales and Marketing at Apeer Inc., Linda Jackson.